iGaming Affiliate Marketing

Incline delivers unparalleled affiliate marketing and management exclusively for regulated online gaming brands. Combining deep industry expertise with proven strategies for affiliate acquisition and optimisation.
Our team boasts more than 150 years of combined experience in iGaming affiliate marketing and has successfully managed over 50 affiliate programs since 2005.

Affiliate Acquisition

We execute targeted outreach and strategic deal-making to onboard high-potential affiliates, maximizing new prospective partnerships to drive acquisition.

Program Management

We provide comprehensive setup, ongoing administration, and financial coordination for your affiliate program, acting as an extension of your in-house team.

Performance Optimization

We continuously analyze and optimize all affiliate campaigns, build relations with affiliates, and scale affiliate program PR for sustained growth and maximized player lifetime value.

Driving Affiliate Growth

Incline's affiliate management consistently delivers sustainable growth with proven increases in First-Time Depositors (FTDs) and net revenue for operator partners. We achieve this through specialized iGaming affiliate services that understand the unique challenges of building and managing successful affiliate programs in regulated markets.

Affiliate Acquisition & Deal-Making

We identify and target high-potential affiliates, negotiating commercial terms and activating campaigns to onboard new partners. This includes focused business development activity on prospective affiliates with the greatest upside.

Programme Setup & Configuration

Our team assists with setting up your affiliate program from scratch, ensuring it meets industry standards. This includes platform selection, technical setup, media upload, and terms and conditions development.

Ongoing Management & Optimization

We take responsibility for the day-to-day operations, continuously analyzing and optimizing all affiliate campaigns. This includes regular updates, newsletters, and lapsed affiliate activation.

Compliance & Brand Protection

We implement and manage affiliate compliance monitoring tools to protect your brand and business.

Strategic & Consultative Partnership

We conduct regular business development meetings with key stakeholders and provide comprehensive KPI reporting to guide strategy. Our approach is consultative, challenging conventional thinking to refine approaches and focus on results.

Bespoke User Journeys

We work with your internal teams to deliver bespoke user journeys for affiliates and their players to maximize conversion and player lifetime value.